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Lululemon and the Future of Technical Apparel

Hardcover
$26.00
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The unauthorized story of Lululemon. Now a New York Times and USA Today Bestseller!

This is a book about ordinary people who took an opportunity to be creative, to be innovative, and to maximize their potential.

Chip Wilson's part in this story comes from the learning of thousands of mistakes. He set the culture, business model, quality platform, and people development program and then got out of the way. Lululemon's exponential growth, culture, and brand strength have few peers, and it is b...