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Management in stürmischen Zeiten: Unternehmenskultur - Change Management - Führung
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Märklin, Escada, Schiesser, Arcandor - die Reihe insolventer Firmen wird täglich länger und damit auch die Liste der Versäumnisse: Ausruhen auf alten Lorbeeren, verpasstes Change Management, strategische Versäumnisse bei Marktanalyse und Produkteinführung, Unstimmigkeiten in der Führung.
Die Strategie kommt nicht auf den Prüfstand, Leitbilder und Unternehmenskulturen bleiben unverändert. Wenn Manager dann noch in Schockstarre verfallen anstatt schnell zu handeln, ist es für Veränderungen me...
Die Strategie kommt nicht auf den Prüfstand, Leitbilder und Unternehmenskulturen bleiben unverändert. Wenn Manager dann noch in Schockstarre verfallen anstatt schnell zu handeln, ist es für Veränderungen me...
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