Managing Corporate Impacts: Co-Creating Value

Managing Corporate Impacts: Co-Creating Value

by Jennifer J. Griffin


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Product Details

ISBN-13: 9781107682177
Publisher: Cambridge University Press
Publication date: 03/15/2018
Series: Business, Value Creation, and Society Series
Pages: 354
Sales rank: 892,114
Product dimensions: 5.98(w) x 9.02(h) x 0.75(d)

About the Author

Jennifer J. Griffin is Professor of Strategic Management and Public Policy at the George Washington University School of Business, and Director of the Global Strategies Program at the George Washington University's Institute for Corporate Responsibility. She teaches courses on business strategy and public policy, issues management, social impact, and strategic stakeholder management.

Table of Contents

Foreword R. Edward Freeman; Acknowledgements; 1. Corporate impacts: focusing on relationships and outcomes; 2. Four mindsets on financial impacts; 3. Employee and product impacts; 4. Information-sharing impacts: redefining 'community'; 5. Combining impacts, net impacts and spillover effects; 6. Multiplier effects; 7. Debunking persistent myths about co-creating value; 8. Anticipating changes in expectations; 9. Convergence: combining issues and interests to co-create value; 10. Aligning initiatives and mechanisms for impact; 11. Integrating global and local impacts in a global economy; 12. The art and science of managing impacts; ​References; Websites; Index.

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