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Managing Digital and Media Organizations

By Ramesh Kotwal
eBook
$29.99
By Ramesh Kotwal
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"Managing Digital and Media Organizations" is a comprehensive guide for navigating the dynamic world of media and digital businesses. We focus on the U.S. within a global context, beginning with the history of these industries, from traditional formats to digital dominance. We identify key trends and challenges companies must adapt to in this evolving landscape.
Understanding the functioning of media and digital companies is crucial. We explore different organizational structures, from hier...

Categories

Music, Film & Performing ArtsFilmFilm History & CriticismFilm History & Criticism - General & Miscellaneous