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Mass Communication Theory: Foundations, Ferment, and Future

By Stanley J. Baran, Dennis K. Davis
Paperback
$116.99
By Stanley J. Baran, Dennis K. Davis
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Accessible, balanced, and enhanced by vivid examples and graphics, this market-leading text has introduced thousands of young scholars to the discipline over two decades. Mass Communication Theory: Foundations, Ferment, and Future, Eighth Edition, provides a complete and detailed overview of mass communication theory to the present, offering thorough, up-to-date, and effective coverage of both social science and cultural theories.

Categories

Social SciencesMedia & CommunicationsCommunications - General & Miscellaneous