Misbelief: What Makes Rational People Believe Irrational Things
Written with accessibility and humor, Dan Ariely nonetheless tackles a very serious subject — misinformation. With a background in behavioral sciences, this is the authority in the subject that we've needed to make sense of it all.
“In this thoughtful, moving, and well-written book, Dan Ariely narrates his personal and professional journey to understand the world of misbelievers and conspiracy theories, and offers insights and tips that will hopefully help all of us protect our fragile social fabric from being torn apart by disinformation and distrust.”—Yuval Harari, bestselling author of Sapiens
“Misbelief is an urgent examination of the human attraction to misinformation. This timely book can provide a crucial founda...






















