More Than a Doll: How Creating a Sports Doll Turned into a Fight to End Gender Stereotypes

When Jodi Bondi Norgaard, an experienced entrepreneur, attempted to shake-up the toy industry with a sports doll that appeals to today's more athletic, adventurous girls, she came to realize the roadblocks to success weren't only reluctant toy buyers, but a patriarchal culture that perpetuates gender roles and sexism. More Than a Doll is about her mission to break gender stereotypes and challenge the status quo.

Through illuminating testimonials, data, research, interviews, and cultural obse...