Passing Notes to Strangers: Craft Messages That Connect, in Business and in Life

Passing Notes to Strangers, cold outreach, cold email, it can all be a real drag.

LinkedIn, X, email, snail mail, it doesn't matter what platform you choose if nobody is getting back to you. Most of the people who pick up this book will be in sales, but everyone is passing notes to strangers.

We start young, kids passing notes in school.

We get older and pass notes to college admissions and potential employers.

We pass notes to recruit talent, secure funding, complete projects, and communicate ...