Presenting to Win, Updated and Expanded Edition
In this fully updated edition of his classic Presenting to Win, the world's #1 presentation consultant helps you connect with even the toughest, most high-level audiences – and move them to action. Jerry Weissman shows in-person and online presenters of all kinds how to tell compelling stories that focus on exactly what's in it for their listeners.




Drawing on brand-new case studies, Weissman shows how to identify your key goals and messages before you even open your presentation software; stay focused on what your listeners really care about; and capture your audiences in the first crucial 90 seconds, even if you can't see them. From bullets and graphics to the effective, sparing use of special effects, Weissman covers all the practical mechanics of effective presentation.




This guide's easy, step-by-step approach has been proven with billions of dollars on the line, in hundreds of IPO road shows before the world's most jaded investors. They'll work for you, too!

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Presenting to Win, Updated and Expanded Edition
In this fully updated edition of his classic Presenting to Win, the world's #1 presentation consultant helps you connect with even the toughest, most high-level audiences – and move them to action. Jerry Weissman shows in-person and online presenters of all kinds how to tell compelling stories that focus on exactly what's in it for their listeners.




Drawing on brand-new case studies, Weissman shows how to identify your key goals and messages before you even open your presentation software; stay focused on what your listeners really care about; and capture your audiences in the first crucial 90 seconds, even if you can't see them. From bullets and graphics to the effective, sparing use of special effects, Weissman covers all the practical mechanics of effective presentation.




This guide's easy, step-by-step approach has been proven with billions of dollars on the line, in hundreds of IPO road shows before the world's most jaded investors. They'll work for you, too!

24.99 In Stock
Presenting to Win, Updated and Expanded Edition

Presenting to Win, Updated and Expanded Edition

by Jerry Weissman
Presenting to Win, Updated and Expanded Edition

Presenting to Win, Updated and Expanded Edition

by Jerry Weissman

Paperback(3rd ed.)

$24.99 
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Overview

In this fully updated edition of his classic Presenting to Win, the world's #1 presentation consultant helps you connect with even the toughest, most high-level audiences – and move them to action. Jerry Weissman shows in-person and online presenters of all kinds how to tell compelling stories that focus on exactly what's in it for their listeners.




Drawing on brand-new case studies, Weissman shows how to identify your key goals and messages before you even open your presentation software; stay focused on what your listeners really care about; and capture your audiences in the first crucial 90 seconds, even if you can't see them. From bullets and graphics to the effective, sparing use of special effects, Weissman covers all the practical mechanics of effective presentation.




This guide's easy, step-by-step approach has been proven with billions of dollars on the line, in hundreds of IPO road shows before the world's most jaded investors. They'll work for you, too!


Product Details

ISBN-13: 9780136933229
Publisher: Pearson Education
Publication date: 11/12/2021
Edition description: 3rd ed.
Pages: 336
Product dimensions: 5.95(w) x 8.90(h) x 1.40(d)

About the Author

Jerry weissman, founder and president of Suasive Inc., is the world's #1 presentation coach. Known worldwide for his confidential executive sessions, he has coached leaders at Salesforce, Netflix, Twilio, Intuit, Cisco, Microsoft, Sonos, and Lyft, and helped 600+ companies create compelling IPO readshow presentations that have raised hundreds of billions of dollars in financing. His bestsellers include Presentations in Action and Winning Strategies for Power Presentations, all from Pearson.

Table of Contents

Foreword


Preface


Introduction


Chapter 1: Persuasion


Chapter 2: The Power of "You"


Chapter 3: The Art of Telling Your Story


Chapter 4: The Story Arc


Chapter 5: The 12 Flow Structures


Chapter 6: No Second Chance for a First Impression


Chapter 7: Beginning, Middle, and End


Chapter 8: Finishing Touches: Internal Linkages


Chapter 9: Finishing Touches: External Linkages


Chapter 10: The Science of Designing Your Slides


Chapter 11: Designing Your Text


Chapter 12: Designing Your Numbers


Chapter 13: Visual Storytelling


Chapter 14: Five Graphic Continuity Techniques


Chapter 15: Animating Your Graphics


Chapter 16: The Virtual Presentation


Coda: Ending with the Beginning


Endnotes


Appendix A: Video Links


Acknowledgments


About the Author


Index

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