Principles of Fintech: Financial Technology, Business Models and Strategic Innovation

Build strategic and technological insight at the intersection of finance and innovation.

Principles of Fintech by Alex Zarifis is a practical textbook designed for undergraduate and postgraduate students in business and financial management. Closely aligned with modules in fintech, digital finance and financial innovation, it equips learners with the knowledge and applied frameworks needed to understand, evaluate and implement financial technologies across contemporary systems.

This textboo...