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Product Development Lessons For Product Managers: How Product Managers Can Create Successful Products

By Jim Anderson
Paperback
$12.97
By Jim Anderson
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What is a product manager without a product? Nothing. That's why it's so very important that when a product is being developed that the product manager be involved. Now exactly how best to go about doing that is an entirely different question.

What You'll Find Inside:

  • TRACKING YOUR PRODUCT DEVELOPMENT: WHAT WORKS, WHAT DOESN'T
  • HOW DO YOU KNOW IF YOUR PRODUCT IS ON TRACK OR IN THE WEEDS?
  • A NEW WAY FOR PRODUCT MANAGERS TO DISCOVER BREAKTHROUGH PRODUCT FEATURES
  • ADVANCED JOB MAPPING FOR PRODU...

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BusinessMarketing & SalesMarketingMarketing - General & Miscellaneous