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Psihologiya vliyaniya: 7-e rasshirennoe izdanie

By Robert Cialdini, Oleg Epimahov (Translator)
eBook
$6.99
By Robert Cialdini, Oleg Epimahov (Translator)
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Opirayas na 35-letniy opyt, mnogochislennye issledovaniya i nablyudeniya, avtor vyvel 7 printsipov vliyaniya, s pomoschyu kotoryh vy stanete nastoyaschim masterom ugovorov. V knige vy naydete mnozhestvo priemov, taktik i ulovok, kotorye aktivno ispolzuyutsya v marketinge, PR, politike i menedzhmente. Robert Chaldini rasshiril svoi idei v novoy versii mirovogo bestsellera. On pererabotal klassicheskiy tekst, dobaviv metody i keysy vliyaniya v internet-prostranstve. Skrytye mehanizmy vozdeyst...

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