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Return of the Artisan: How America Went from Industrial to Handmade

By Grant McCracken
Hardcover
$27.99
By Grant McCracken
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Discover the evolution of the artisanal movement from the fringes of the 1970s to the spike of domesticity-home-cooking, gardening, and DIY crafting-caused by COVID-19 and what it means for the future of work and American culture.

In the 1950s, America was a world of immaculate grocery stores, brightly packaged consumer goods, relentless big brand advertising, homes that were much too clean, and diets so rich in salt, sugar, fat, and preservatives you nearly have a heart attack just thinking...

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