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Running Behavioral Studies With Human Participants: A Practical Guide

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Running Behavioral Experiments With Human Participants: A Practical Guide provides a concrete, practical roadmap for the implementation of experiments and controlled observation using human participants. Covering both conceptual and practical issues critical to implementing an experiment, the book is organized to follow the standard process in experiment-based research, covering such issues as potential ethical problems, risks to validity, experimental setup, running a study, and concluding...