Selling at Fairs: Tactics to Improve Your Sales at Events

Listen to these tactics from an experienced vendor who has attended dozens of events.

The author relates his experiences of signing up for local fairs, paying a fee, and trying to talk to people to make a profit. These experiences have helped him and his partner gain insights in selling and marketing. Selling at events is an art by itself. No matter which product you're selling, there are things you need to know about positioning, target groups, approaching people, estimating your costs, an...