SPARK! Fuel Your Creative Fire: Tactics and Techniques to Create Exclusive and Effective Visual Solutions

For 30+ years, Mike Hamers, designer, consultant, and owner of Lightspeed Commercial Arts, has enjoyed assisting businesses become more profitable. In his new book, "SPARK" Fuel Your Creative Fire", Mike introduces principles of design, typography, symbols, and color. He deconstructs each logo and other graphics (diagrams, infographics) into easily digestible concepts, and shows how and why they were applied. Mike and his team at Lightspeed have achieved over 40 national and international ...