Sport Fans: The Psychology and Social Impact of Fandom

Sports, and the fans that follow them, are everywhere. The third edition of Sport Fans: The Psychology and Social Impact of Fandom examines the affective, behavioral, and cognitive reactions of fans to better comprehend how sport impacts individual fans and society as a whole.

Using up-to-date research and theory from multiple disciplines including psychology, sociology, marketing, history, and religious studies, this textbook provides a deeper understanding of topics such as the pervasivene...