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Starting!
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Starting! is a best selling business book and now an audiobook for entrepreneurs, start-ups and established SMEs. It tells you how to think like a seasoned investor and stress-test the assumptions in your business case.
Jam packed with real-life case studies, you will learn how to perform a SWOT test on your business case so that you can be totally sure you have a business worth investing time, money and resources into... or not.
It's like an investment MOT for your business idea or existin...
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