Steve Hannagan: Prince of the Press Agents and Titan of Modern Public Relations

Steve Hannagan was a highly-successful pioneer of public relations who built ground-breaking publicity campaigns for the Indianapolis 500, Miami Beach, Sun Valley, Las Vegas, the 1940 Presidential Campaign, and Coca Cola. He developed, tested, and refined many of the press and publicity principles commonly used today.

Along the way, Steve Hannagan knew or worked with most major figures and celebrities of his era. His colleagues and friends spanned business, Hollywood, Broadway, New York's Ca...