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Street-Smart Advertising: How to Win the Battle of the Buzz

By Margo Berman
Paperback
$19.95
By Margo Berman
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Even the most creative mind needs stimulation. Inspiration can come from examples of exceptional work, exercises designed to motivate, or time to reflect. The more inventive pieces the mind takes in, the more resources it has to draw from. That's why, for instance, many creative talents in advertising keep their own clip files. Street-Smart Advertising: How to Win the Battle of the Buzz contains a plethora of examples designed to jump-start the right side of the brain. It is packed with mem...

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Art, Architecture & PhotographyBusinessArt - Fashion, Decorative Arts & DesignAccountingMarketing & SalesGraphic Arts & Book DesignAdvertistingGraphic Design - Commercial ArtAuditingAdvertising - General & Miscellaneous