Tested advertising methods

A legend in advertising for more than 60 years, John Caples's classic work has been updated to retain all of the candid analysis and invaluable award-winning ideas from the original while bringing it up to date on the many changes in the field.

1123018670
Tested advertising methods

A legend in advertising for more than 60 years, John Caples's classic work has been updated to retain all of the candid analysis and invaluable award-winning ideas from the original while bringing it up to date on the many changes in the field.

19.99 In Stock
Tested advertising methods

Tested advertising methods

by John Caples
Tested advertising methods

Tested advertising methods

by John Caples

Paperback

$19.99 
  • SHIP THIS ITEM
    In stock. Ships in 1-2 days.
  • PICK UP IN STORE

    Your local store may have stock of this item.

Related collections and offers


Overview

A legend in advertising for more than 60 years, John Caples's classic work has been updated to retain all of the candid analysis and invaluable award-winning ideas from the original while bringing it up to date on the many changes in the field.


Product Details

ISBN-13: 9798330360086
Publisher: Pbooks
Publication date: 08/19/2024
Pages: 306
Product dimensions: 6.00(w) x 9.00(h) x 0.64(d)
From the B&N Reads Blog

Customer Reviews