The Bartering Mindset: A Mostly Forgotten Framework for Mastering Your Next Negotiation
By Brian Gunia
Paperback
$29.95
By Brian Gunia
Premium Members save an extra 10% and all Members collect stamps to save with Rewards. 10 stamps = $5.Learn More
Select a store to view item availability.
We use money to solve our everyday problems, and it generally works well. Despite its economic benefits, however, money has a psychological downside: it trains us to think about negotiations narrow-mindedly, leading us to negotiate badly. Suggesting that we need a non-monetary mindset to negotiate better, The Bartering Mindset shows us how to look outside the monetary economy – to the bartering economies of the past, where people traded what they had for what they needed. The book argues th...






















