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The Brains and Brawn Company: How Leading Organizations Blend the Best of Digital and Physical
Hardcover
$28.00
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A Top Financial Times Recommended Business Book, The Brains and Brawn Company is the grounded, clear-sighted guide you need to blend digital and traditional business functions for long-term competitive advantage
Business leaders are continually told they need to embrace digital disruption wholeheartedly to thrive in the 21st Century. Legacy companies, we hear, are all doomed to fail unless they double down on the latest digital innovations, and disruptors are ordained to take over the world....
Business leaders are continually told they need to embrace digital disruption wholeheartedly to thrive in the 21st Century. Legacy companies, we hear, are all doomed to fail unless they double down on the latest digital innovations, and disruptors are ordained to take over the world....
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