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The Brand Within

By Daymond John, James "Jim" Cramer (Introduction)
eBook
$9.99
By Daymond John, James "Jim" Cramer (Introduction)
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The Brand Within by Daymond John, founder and CEO of the revolutionary FUBU clothing line, brand strategist and star of the ABC hit reality show, Shark Tank, is the second nonfiction book in the best-selling Display of Power series. The Brand Within examines the loyalty of relationships companies seek to establish by attaching celebrities to their brands and the instantaneous impulses consumers exhibit when purchasing a product. Drawing on his cutting-edge experiences in the fashion busines...

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Self-Help & RelationshipsBusinessBiographyBusiness BiographyPersonal GrowthInspirationSuccess, Motivation & Self-EsteemGeneral & Miscellaneous Business BiographyAffirmations & Inspiration