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The Capital One Story: How the Upstart Financial Institution Charged Toward Market Leadership
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$20.99
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What can you learn from the most successful companies in the world? TheCapital One Storywill help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled an unlikely credit card startup to revolutionize the credit industry.
After twenty-five years in the credit card business, Capital One has earned its place in wallets across the world. When the company's two young founders set out to individualize credit, the financial world thought ...
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