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The Complete Guide to Sales Force Incentive Compensation: How to Design and Implement Plans That Work

By Andris Zoltners, Prabhakant Sinha, Sally Lorimer
Paperback
$54.99
By Andris Zoltners, Prabhakant Sinha, Sally Lorimer
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A well-designed and implemented incentive program is an essential tool for building a motivated, highly effective sales force that delivers the results you need.

Incentive programs are seductively powerful but complicated instruments. Without careful planning and implementation, they can be too stingy to motivate, too complex to understand, too quick to reward mediocre results, and too difficult to implement. The Complete Guide to Sales Force Incentive Compensation is a practical, accessible...

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BusinessMarketing & SalesSales