The Double Bottom Line: How Compassionate Leaders Captivate Hearts and Deliver Results

by Donato Tramuto, Tami Booth Corwin

Overview

Compassionate leadership isn’t about being nice; when practiced effectively, it’s a strong leadership style that can elevate your spirits and profits.

Compassionate leaders are not weak. They are tough leaders who understand that they can be good to their people and deliver stronger results. In fact, taking care of your people actually leads to better results. In his new book, Donato Tramuto—recognized CEO, business leader, innovator, and philanthropist,—makes the case that compassion is a key leadership principle that 

• powerfully drives trust, success, and innovation;
• raises morale, builds stronger teams, and improves overall performance;
• creates sustainable commitment to an organization’s mission and values.

Tramuto interviewed nearly 40 successful leaders who practice compassionate leadership and reveals the best strategies from their playbooks. He then combined these interviews with his own insights, numerous studies, and original, qualitative research of 1,500 participants to unleash the measurable data and benefits of compassion in the workplace.

Most leaders have an innate desire to be compassionate, but many don't know how to put it into practice. This book shares inspiring stories and actionable examples of how proven leaders have accomplished this and how you can too. The bottom line on bottom lines: compassionate leadership is about better people and better business. 

Product Details

ISBN-13:	9781639080045
Publisher:	Fast Company Press
Publication date:	04/05/2022
Pages:	320
Product dimensions:	6.31(w) x 9.29(h) x 1.18(d)

About the Author

Donato Tramuto is a global health activist, former CEO of Tivity Health, and founder of the Tramuto Foundation and Health eVillages. He was the recipient of the prestigious Robert F. Kennedy Ripple of Hope Award in 2014, alongside Hillary Clinton, Robert De Niro, and Tony Bennett, and the 2017 Robert F. Kennedy Embracing His Legacy Award. 

Tami Booth Corwin is a veteran publishing and media executive, writer, content creator, marketer, and advisor. She has appeared or been featured in media outlets such as the New York Times, the Wall Street Journal, and CNBC.

Table of Contents

Foreword: Kathleen Kennedy Townsend ix

Acknowledgments xvii

Introduction 1

Part I Defining a New Model of Leadership 13

1 It's Time to Flip Traditional Leadership on Its Head 15

2 Empathy Isn't Enough 35

3 Lead from the Heart 53

4 Compassion Is Strength 71

Part II Secrets of Successful Leaders Who Win Hearts and Deliver Results 87

5 Earn Trust First 89

6 Build Compassionate Culture 107

7 Work Better Together 129

8 Harness the Power of Differences 151

9 Great Leaders Are Great Listeners 167

Part III Cultivating More Compassionate People 187

10 Cultivating Compassion within Yourself 189

11 Can You Teach Others to Be Compassionate? 207

12 What Every Leader Needs to Know about the Future Workforce 223

13 It's a Movement! How You Can Join 245

Tribute Pages 265

Notes 271

Additional Resources 283

Index 285

About the Authors 297

What People are Saying About This

From the Publisher

“It’s time for all corporations to be truly committed to meeting the needs of all stakeholders and to playing an essential role in improving our society. Tramuto’s new book, The Double Bottom Line, is the essential playbook for compassionate, forward-looking leaders.”
—Alex Gorsky, chairman and CEO, Johnson & Johnson

“Compassion is an action that shows in the way you move throughout the world. Let The Double Bottom Line be your roadmap to compassionate action that will strengthen your business and better the world.”
—Thasunda Brown Duckett, president and CEO at TIAA 

“Can you have unfettered capitalism and compassionate leadership? Donato Tramuto shows you how they can be perfectly compatible.”     
—Katie Couric, award-winning journalist, co-founder, Katie Couric Media, co-founder, Stand Up to Cancer, author of the new memoir, Going There

“Maximizing only financial interest is not sustainable. Leaders who drive the highest levels of long-term success know how to maximize the interests of all. Compassion is an essential element in that. The Double Bottom Line gives actionable examples of how compassionate leaders do this with terrific results. The time is right for this book.”
—Bruce Broussard, CEO at Humana  

“The Double Bottom Line is required reading for the next generation.”
—Governor John Baldacci

“We have the choice to be the difference in our own lives. When we connect with compassion it drives passion and purpose within ourselves. We can then elevate others as individuals, companies can elevate their employees and members, and together, I think we can change the world. Donato Tramuto's book, The Double Bottom Line, gives us examples and inspiration to help us do just that.”
—Janine Broussard, founder, H.U.G. Reading Program

“We all have the power to make a difference, whether through instituting large-scale changes or by helping others in the course of our daily lives—in our community, workplace, or home. Compassion is the heart of what drives our ability to make this impact. Donato Tramuto’s book illustrates the power we all have to help make the world a better place.”
—Senator William Frist, MD, acclaimed heart-lung transplant surgeon, humanitarian, former US Senate majority leader, and founding partner, Frist Cressey Ventures

“Having compassion doesn’t mean that you can’t be tough, that you can’t be results oriented. This book shows that compassionate leadership is, in fact, strong leadership that leads to higher-performing teams, greater innovation, and better results overall.”
—Jeff Arnold, co-founder, chairman, and CEO of Sharecare; founder, WebMD

“I see the mission of leadership as the unrelenting effort to improve the conditions of people within an organization, a community, or a society. It's not always the easy thing to do. This book will provide leaders with valuable insights and actionable examples that will help them in their pursuit of a more compassionate world.”
—Dr. Sandro Galea, dean, Boston University School of Public Health

“Donato Tramuto leads with compassion in addition to writing about it. We can trust his voice and heart to guide us toward becoming more compassionate leaders. The advice and inspiration he shares, along with the wisdom of the leaders he interviewed, creates a beautiful map for anyone seeking places and spaces to help others, and themselves.”
—Reverend Becca Stevens, founder and president, Thistle Farms, speaker, Episcopal priest, and author of the new book, Practically Divine