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The Future of Shopping: 2nd edition

By Jorg Snoeck, Pauline Neerman
Hardcover
$40.00
By Jorg Snoeck, Pauline Neerman
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The award-winning retail handbook, The Future of Shopping: Where Everyone is a Retailer (2018 Management Book of the Year) is back in a new, updated edition. Since it was first published, we have experienced a pandemic, a digitization race, and the bankruptcy of numerous iconic shops. This one crisis year has meant more turnaround for the trade sector than an entire decade. This book addresses a new perspective on globalization, and the pressing questions of what brands and merchants must d...

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