The Humane Economy: How Innovators and Enlightened Consumers Are Transforming the Lives of Animals

The Humane Economy: How Innovators and Enlightened Consumers Are Transforming the Lives of Animals

by Wayne Pacelle


$15.29 $16.99 Save 10% Current price is $15.29, Original price is $16.99. You Save 10%.
View All Available Formats & Editions
Eligible for FREE SHIPPING
  • Want it by Tuesday, October 23  Order now and choose Expedited Shipping during checkout.
    Same Day shipping in Manhattan. 
    See Details


The Humane Economy: How Innovators and Enlightened Consumers Are Transforming the Lives of Animals by Wayne Pacelle




From the leader of the nation’s most powerful animal-protection organization comes a frontline account of how conscience and creativity are driving a revolution in American business that is changing forever how we treat animals and create wealth. Wayne Pacelle of the Humane Society of the United States reveals how entrepreneurs, Fortune 500 CEOs, world-class scientists, philanthropists, and a new class of political leaders are driving the burgeoning, unstoppable growth of the “humane economy.”

Every business grounded on animal exploitation, Pacelle argues, is ripe for disruption. Indeed each one of us is, and will be, touched by this far-reaching transformation in food and agriculture; in the pharmaceutical, chemical, and cosmetics industries; in film, television, and live entertainment; in tourism and wildlife management; in the pet trade for dogs and cats and exotic wildlife; and in fur and leather fashions. Collectively it promises to relieve or end the suffering of billions of creatures, while allowing businesses aligned with the best instincts and values of their customers to flourish. 

Pacelle shows, for instance, how the cruelties of industrial chicken farming are quickly becoming obsolete with a visit to Hampton Creek, the makers of a plant-based egg substitute and the world’s fastest-growing food startup ever.  Pacelle also recounts the stories of how established companies are joining in this economic transformation: from Petco and PetSmart, which have turned the conventional pet store model on its head by forswearing puppy mill suppliers in favor of shelter dogs; to John Paul Mitchell Systems, the Body Shop, and Lush, which use safe ingredients instead of animal tests for their cosmetics; to major food retailers like Whole Foods, Chipotle, and even Costco and Walmart, which are embracing animal welfare standards that are one by one unwinding the horrors of the factory farm.

The Humane Economy is a clarion call to business leaders and to the world’s growing animal protection movement; it is equally a warning to the static thinking of animal-use industries and their apologists: “Here, in this humane economy,” Pacelle argues, “human ingenuity meets human virtue, and we discover at last that we can have it both ways — a better world for us and for animals, too.”

Product Details

ISBN-13: 9780062389657
Publisher: HarperCollins Publishers
Publication date: 03/21/2017
Edition description: Reprint
Pages: 368
Sales rank: 499,301
Product dimensions: 5.31(w) x 8.00(h) x 0.75(d)

About the Author

As president and CEO of The Humane Society of the United States (HSUS), Wayne Pacelle leads the largest and most effective animal protection organization and one of the most dominant, high-impact non-profit groups of any kind. Placing special emphasis on transforming public policies and corporate behavior, he has been a primary strategist in securing the enactment of hundreds of state and federal animal-protection laws and helped drive reforms adopted by many of America’s biggest for-profit companies.  He’s been named an “Executive of the Year” by The Non-Profit Times; a contributor to influential newspapers and magazines, including Foreign Affairs; and author of the New York Times bestseller The Bond: Our Kindship with Animals, Our Call to Defend Them. His blog, A Humane Nation, is published each weekday.  He received his B.A. in history and environmental studies from Yale University in 1987. Pacelle lives in Maryland with his wife Lisa Fletcher, a journalist, and their dog Lily and cat Zoe.

Table of Contents

Introduction vii

1 Pets and GDP (the Gross Domesticated Product) 1

The Beagle Has Landed 1

Smart Ideas at PetSmart and Petco 8

Puppy Mills and "Old School" Pet Stores 20

Breaking the Chain of Dogfighting 27

2 Big Ag Gets Its Hen House in Order 33

A Capitalist Revolution Frees the Pigs 33

Assault and Battery Cage 48

3 The Chicken or the Egg-or Neither? 68

Meat With, and Without, a Heart 68

Planting a Steak in the Ground 80

Egg Beaters 93

4 Now, That's Entertainment 103

CGI and the New Era of Film 103

Ringling Relents 116

See World in a New Way 130

5 Animal Testing Yields to Humane Science 149

A Compact with Our Wild Cousins 149

Animal Testing Disrupted 164

6 The Visible Hand and the Free Market: Humane Wildlife Management in the United States 184

Wolves and Alpha Returns 184

Family Planning and the Future of Wildlife Management 204

7 Global Growth Stocks: Elephants, Lions, Great Apes, Whales, Sharks, and Other Living Capital 218

Saving the Giants of the African Economy 218

Diversifying Our Holdings in Wildlife Stocks 244

Conclusion: High Yield Bonds 252

Perfect Information, Better Outcomes 252

Clinching the Case, Stepping into the Future 263

Ten Things You Can Do to Contribute to the Humane Economy 283

Acknowledgments 287

Notes 293

Index 335

Customer Reviews

Most Helpful Customer Reviews

See All Customer Reviews

The Humane Economy: How Innovators and Enlightened Consumers Are Transforming the Lives of Animals 5 out of 5 based on 0 ratings. 1 reviews.
Anonymous More than 1 year ago
There's no shortage of books about animals on the bestseller lists these days. A quick look around will turn up volumes on the brilliance of birds and the souls of cephalopods - but it's not just a literary phenomenon. Animals are captivating the national conscious like never before. All over the nation, people are waking up to the importance of animal welfare, and businesses are responding. In March, SeaWorld announced an end to its theatrical orca shows. Not long after that, Armani went fur-free. And over the past year, more than 150 of the biggest names in food retail have pledged to eliminate cruel confinement mechanisms like battery cages and gestation crates from their supply chains, wisely capitulating to continued consumer outcry over the horrors of factory farms. So why is this happening now? And what does it mean for businesses? Wayne Pacelle answers these questions in "The Humane Economy." A lifelong animal advocate and president of The Humane Society of the United States, Pacelle makes the case that animal welfare and higher profits are not mutually exclusive; that, in fact, they are part and parcel of a new paradigm that will forever change the way we conduct commerce. His answers are convincing. "The Humane Economy" is a triumphant, panoramic look at the countless animal-friendly changes happening in every sector: in entertainment, in food and agriculture, in fashion and cosmetics, in technology, and more. It's an easy read that doesn't try to shame you into submission, but rather makes a clear and compelling case for why better treatment of animals will lead to better outcomes – for them and for us. In one particularly fascinating chapter, Pacelle documents the rise of plant-based protein, a quiet revolution happening in Silicon Valley that is set to shake up the way we interact with food. There are a lot of books about animals out there. If you want to know why, pick up this one. The humane economy is taking shape before our eyes. Conscious consumers are leading the charge; businesses would do well to follow their lead, or risk getting left behind. Highly recommend.