The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals
In The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals, neuroscientist Kai-Markus Mueller and sales professional Gabriele Rehbock deliver a hands-on guide to the hidden dynamics that influence the outcomes of most business deals. In plain English, the book unpacks recently discovered insights from psychology, behavioral economics, and neuroscience, and explains how to apply them to your advantage in real-life business situations.



The authors show you how to influence buying decisions and how to successfully respond to challenging business situations in order to put you in control of the levers that drive sales success. You'll also find: advanced strategies and tactics that offer a lasting edge in negotiations, sales, and other business transactions; smart techniques to build rewarding customer relationships; the psychology behind gains and losses revealing new keys to profitable pricing; real-life advice on how to counter a buyer's intimidation tactics-time, uncertainty, fear, and silence.



An essential, step-by-step playbook for sales professionals, The Invisible Game is also a must-listen for entrepreneurs, business owners, and other independent professionals-like lawyers, accountants, freelancers, consultants, and programmers-who regularly sell their services to other businesses.
1143764783
The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals
In The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals, neuroscientist Kai-Markus Mueller and sales professional Gabriele Rehbock deliver a hands-on guide to the hidden dynamics that influence the outcomes of most business deals. In plain English, the book unpacks recently discovered insights from psychology, behavioral economics, and neuroscience, and explains how to apply them to your advantage in real-life business situations.



The authors show you how to influence buying decisions and how to successfully respond to challenging business situations in order to put you in control of the levers that drive sales success. You'll also find: advanced strategies and tactics that offer a lasting edge in negotiations, sales, and other business transactions; smart techniques to build rewarding customer relationships; the psychology behind gains and losses revealing new keys to profitable pricing; real-life advice on how to counter a buyer's intimidation tactics-time, uncertainty, fear, and silence.



An essential, step-by-step playbook for sales professionals, The Invisible Game is also a must-listen for entrepreneurs, business owners, and other independent professionals-like lawyers, accountants, freelancers, consultants, and programmers-who regularly sell their services to other businesses.
19.99 In Stock
The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals

The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals

by Gabriele Rehbock, Kai-Markus Mueller

Narrated by Christopher P. Brown

Unabridged — 7 hours, 11 minutes

The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals

The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals

by Gabriele Rehbock, Kai-Markus Mueller

Narrated by Christopher P. Brown

Unabridged — 7 hours, 11 minutes

Audiobook (Digital)

$19.99
FREE With a B&N Audiobooks Subscription | Cancel Anytime
$0.00

Free with a B&N Audiobooks Subscription | Cancel Anytime

START FREE TRIAL

Already Subscribed? 

Sign in to Your BN.com Account


Listen on the free Barnes & Noble NOOK app


Related collections and offers

FREE

with a B&N Audiobooks Subscription

Or Pay $19.99

Overview

In The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals, neuroscientist Kai-Markus Mueller and sales professional Gabriele Rehbock deliver a hands-on guide to the hidden dynamics that influence the outcomes of most business deals. In plain English, the book unpacks recently discovered insights from psychology, behavioral economics, and neuroscience, and explains how to apply them to your advantage in real-life business situations.



The authors show you how to influence buying decisions and how to successfully respond to challenging business situations in order to put you in control of the levers that drive sales success. You'll also find: advanced strategies and tactics that offer a lasting edge in negotiations, sales, and other business transactions; smart techniques to build rewarding customer relationships; the psychology behind gains and losses revealing new keys to profitable pricing; real-life advice on how to counter a buyer's intimidation tactics-time, uncertainty, fear, and silence.



An essential, step-by-step playbook for sales professionals, The Invisible Game is also a must-listen for entrepreneurs, business owners, and other independent professionals-like lawyers, accountants, freelancers, consultants, and programmers-who regularly sell their services to other businesses.

Product Details

BN ID: 2940176549140
Publisher: Ascent Audio
Publication date: 01/10/2023
Edition description: Unabridged
From the B&N Reads Blog

Customer Reviews