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The Korean Automotive Industry, Volume 1: Beginnings to 1996

By A. J. Jacobs
Paperback
$169.99
By A. J. Jacobs
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In 1962, South Korea assembled just 1,100 new automobiles. By 1996, this total had soared to 2,812,714. What explains this remarkable growth? The answer is complex, and involves a combination of a supportive State, timely technology alliances, a skilled but historically low-paid workforce, aggressive pricing, savvy entrepreneurs, and fortuitous circumstances. Despite this amazing ascent, comparatively little has been written about the Korean auto industry in English. In the first of a two-v...

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BusinessTransportationIndustriesAutomobilesConsumer IndustriesAutomotive IndustriesAutomotive Business & Industry