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The Leader Within Us: Mindset, Principles, and Tools for a Life By Design

The Leader Within Us: Mindset, Principles, and Tools for a Life By Design


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In The Leader within Us, business leader and experienced mentor Warren Rustand finally puts in writing the basic principles of what he calls a life by design— that is, a life that, through deliberate choice and hard work, reflects the vision and aspirations of the person living it. These are the same principles that Rustand has enacted in his own life and has taught to many other adults who have come to him for guidance. You will find his story, and some of their stories, in this book.

No matter where you begin, no matter your age or ability or circumstances, there is always the possibility for growth, for redemption, and for success. This book is a blueprint for making significant changes, setting and achieving your goals, and living a life you can be proud of. It will help you be the person you want to be, starting today.

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Product Details

ISBN-13: 9781950863259
Publisher: Advantage Media Group, Inc.
Publication date: 01/26/2021
Pages: 208
Sales rank: 1,135,537
Product dimensions: 6.00(w) x 9.00(h) x (d)

About the Author

Warren Rustand is a husband, father, grandfather, entrepreneur, corporate leader, educator, speaker, and philanthropist. He received his undergraduate and graduate degrees from the University of Arizona, where he was an Academic All-American basketball player.

After a stint in public service under President Gerald Ford, Warren entered the private sector as an entrepreneur. He subsequently was CEO of six companies and chairman of many others. He has served on the boards of directors of some fifty-two for-profit and not-for-profit organizations.

Warren was global chair of the World Presidents’ Organization and is the current dean of learning for the EO Global Leadership Academy, in addition to all Regional Leadership Academies. He is a well-known speaker on topics of leadership, personal development, strategy, scaling businesses, entrepreneurship, and family.

Table of Contents

Foreword xiii

Introduction 1

Chapter 1 Choice and Discipline Lead to Greatness 19

Part I The Three Principles of Leadership 51

Chapter 2 Principle of Leadership Number One: Clarity of Vision 55

Chapter 3 Principle of Leadership Number Two: Certainty of Intent 75

Chapter 4 Principle of Leadership Number Three: The Power of Values 93

Part II Five Principles of Personal Greatness 107

Chapter 5 The First Principle of Personal Greatness: Committing to a Higher Level of Personal Discipline 113

Chapter 6 The Second Principle of Personal Greatness: Living with Purpose-Every Day 127

Chapter 7 The Third Principle of Personal Greatness: Acting with Intent 137

Chapter 8 The Fourth Principle of Personal Greatness: Making Conscious Choices 153

Chapter 9 The Fifth Principle of Personal Greatness: Engaging in a Cause Greater Than Self 161

Conclusion: Rise to the Challenge 175

About the Author 181

Acknowledgments 189

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