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The People Equation: Why Innovation Is People, Not Products

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The People Equation

Every business leader knows that the key to growth is innovation—if you do what you’ve always done, you’ll get what you’ve always got. Deborah Perry Piscione and David Crawley argue that ultimately the key to innovation is people. After all, creativity is a uniquely human function, something that can’t be automated. So how do you design an organization so that it provides the elements that will bear new thinking and bring forth bold ideas? Through The People Equation.

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