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The Red Bull Story: The Unbelievable Success of Dietrich Mateschitz and His Energy Drink Empire
Paperback
$18.00
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Inside the Empire That Gave the World Wiiiings-and the Billionaire Who Built It: Dietrich Mateschitz
He stayed in the shadows-while his brand soared into legend.
The Red Bull Story takes you deep inside the world of Dietrich Mateschitz, the elusive Austrian billionaire who turned a strange Thai tonic into one of the most powerful-and profitable-brands on the planet.
Award-winning journalist Wolfgang Fürweger delivers a sharp, gripping account of how Red Bull conquered the global energy drink m...
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