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The Sales Process
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Selling at the most simple level is a communications process. The beauty of a process is that it can be learned and anyone can follow the process.
What do sales professionals from IBM, Xerox and Proctor & Gamble have in common? They have a proven formula, or process, for structuring sales calls for their army of salespeople.
Follow this four-step program for selling and you could join the top salespeople in your company or industry. By following a series of logical and progressive steps, t...
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