The Science of Persuasion: Mastering influence in negotiations
Available on compatible , the free NOOK App, and in My Digital Library
NOOK App
Download NOOK app
NOOK Devices
NOOK eReaders
- NOOK GlowLight 4 Plus
NOOK Tablets
- NOOK 9" Lenovo Tablet
- NOOK 10" HD Lenovo Tablet
- NOOK Tablet 7" & 10.1"
- NOOK by Samsung Galaxy Tab 7.0 [Tab A and Tab 4]
- NOOK by Samsung [Tab 4 10.1, S2 & E]
Free NOOK Reading Apps
- NOOK for iOS
- NOOK for Android
BN.com website
Go to your Digital Library in My Account
This audiobook is narrated by a digital voice.
The Science of Persuasion provides a deep dive into the principles of influence and persuasion, equipping readers with the tools to master the art of negotiation. From understanding the key principles of reciprocity and commitment to leveraging the power of framing and anchoring, this book explains how to use psychological techniques to sway decisions and achieve favorable outcomes in any negotiation scenario.
Whether you're negotiating with clie...






















