The Secret Shopper Handbook: Tips for Retailers

Businesses flourish by being able to attract and keep customers. This book is for retailers and retail employees. The tips include methods to examine your business from the customer's point of view. Human relation principles, communication skills, and listening skills are emphasized. An exercise at the end allows your employees to experience customer service outside of your business. Ten ways to appreciate customers, the definition of a customer, what customers need, plus tips for employers...