The Sounds of Commerce: Marketing Popular Film Music
By Jeff Smith
Paperback
$36.00
By Jeff Smith
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The Sounds of Commerce is the first book to present a detailed historical analysis of popular music in American film, from the era of sheet music sales, to that of orchestrated pop records by Henry Mancini and Ennio Morricone in the 1960 to the MTV-ready pop songs that occupy soundtrack CDs of today. Jeff Smith's landmark exploration of film and music cross-promotion investigates the combination of historical, economic, and aesthetic factors that brought about the rise of popular music in ...






















