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The Starbucks Experience: 5 Principles for Turning Ordinary into Extraordinary

By Joseph A. Michelli
Hardcover
$33.00
By Joseph A. Michelli
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WAKE UP AND SMELL THE SUCCESS!

You already know the Starbucks story. Since 1992, its stock has risen a staggering 5,000 percent! The genius of Starbucks success lies in its ability to create personalized customer experiences, stimulate business growth, generate profits, energize employees, and secure customer loyalty-all at the same time.

The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's "most a...

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