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The Start-Up J Curve: The Six Steps to Entrepreneurial Success

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A predictable pattern of success
Entrepreneurs who have read early drafts of The Start-Up J Curve responded, "I wish I had this book years ago."

A startup unfolds in a predictable pattern; the more aware entrepreneurs are of this pattern, the better able they will be to capitalize on it. Author Howard Love calls this pattern the start-up J Curve: The toughest part of the endeavor is the time between the actual start of a new business and when the product and model are firmly established. The...