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The Step-By-Step Guide to Build Your Brand: 16 Steps for Creating and Maintaining an Unforgettable Business
Paperback
$17.99
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If you're looking for straight talk on branding-what it is, what it isn't, and how it's done-this book is for you.
Branding your company takes more than adding a logo. This book walks you through how to:
* Build a memorable brand identity
* Create strong messaging that connects with customers
* Identify and communicate your differentiators
* Attract customers who share your vision
To create a brand, you need to project a vision and reputation worthy of loyalty. Use the sixteen steps in t...
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