Ubiquitous and Pervasive Commerce: New Frontiers for Electronic Business

At the core of this book is the interplay between technological and business innovation and social practice. Although the benefits of 50 years of rapid advances in digital telecommunications and computing technology have not benefited everyone equally, they have nevertheless transformed almost every aspect of the way we live. One area where technology has had a clearimpactis in the way we conduct business. The rate of change that brings about mod- nity has been considerably strengthened by ...