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UContent: The Information Professional's Guide to User-Generated Content

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Have you ever reviewed a book at Amazon.com? Uploaded a photo to Flickr? Commented on a blog posting? Used tags to describe or access information? If you have, you've contributed user-generated content to the web. But while many librarians and information professionals have accepted their roles as creators and managers of user-generated content (UContent), many have not. This comprehensive text considers the reasons behind UContent's wild popularity and makes strong arguments for cultivatin...