What the Finance: Easy-to-learn finance practices for entrepreneurs who want to achieve high performance

No. Finance is not confusing. Finance is not boring. Finance is definitely not something you can ignore. Through simple examples, actionable points and practical insights, Sangeeta Shankaran Sumesh shows entrepreneurs what finance really is - the most valuable secret weapon of your business. From how to arrive at your pricing strategy to managing your cash flow and how you can maximize your profits, the book covers all aspects of finance. Using her two decades of experience in the industry,...