Who's Your A & R?: A Guide to Artist Discovery, Creative Development, and Career Building for Aspiring Musicians and Industry Professionals

Behind every superstar-from Rihanna to Justin Bieber, SZA to Post Malone-there's an A&R executive shaping their sound, vision, and career. This is the definitive inside story of the people behind the music.

The greatest music artists of the past century-those who've shaped the industry and moved millions, from the Motown era to the digital streaming age-may never have been heard without one crucial figure: the A&R.

These are the people who discovered Whitney Houston in a nightclub, persuaded ...