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Wireless Data Services: Technologies, Business Models and Global Markets

By Chetan Sharma, Yasuhisa Nakamura
Hardcover
$174.00
By Chetan Sharma, Yasuhisa Nakamura
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Despite their phenomenal global growth, wireless technologies have progressed very differently geographically. Diverse technologies (i-mode in Japan, SMS in Europe, PDAs and Blackberry in North America) imply that wireless applications and services are often unique to the culture and business models of a region. Supplemented by examples, case studies and interviews with industry luminaries, Chetan Sharma and Yasuhisa Nakamura identify key factors behind the success or failure of different s...

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