Accessibility
Barnes & Noble Book of the Year Finalists Shop NowBarnes & Noble Book of the Year Finalists Shop Now

A Degree in a Book: Marketing: Everything You Need to Know to Master the Subject in One Book

Paperback
$24.99
Promotion message icon

Premium Members save an extra 10% and all Members collect stamps to save with Rewards. 10 stamps = $5.

In stock
This item is currently out of stock online.
Free standard shipping on orders over $60
Select a store to view item availability.
"Ultra-readable and illuminating [...] essential for anyone involved in the marketing field" - LoveReading

This comprehensive, highly visual guide covers everything you can learn in a Marketing degree, from advertising and social media to marketing economics and the commercial law. Easy-to-digest information is presented with flow diagrams, infographics, pull-out features and glossaries breaking down marketing jargon. Profiles of successful marketing professionals are also included, such as...