June 21st Father's Day! All the best gift ideas.  Shop NowJune 21st Father's Day! All the best gift ideas.  Shop Now

Primalbranding: Create Belief Systems that Attract Communities

Paperback
$18.99
Promotion message icon
Premium Members save an extra 10% and all Members collect stamps to save with Rewards. 10 stamps = $5.Learn More
In stock
This item is currently out of stock online.
Free standard shipping on orders over $60
Select a store to view item availability.
“Whether you're leading an advertising agency, a Fortune 500 company, a middle school, or a political movement, you need to read this book.” —Daniel H. Pink, author of When: The Scientific Secrets of Perfect Timing

In one of the most original books of its kind ever written, Patrick Hanlon explains how the most powerful brands create a community of believers, revealing the seven components that will help every company and marketer capture the public imagination—and seize a bigger slice of th...