A Practical Guide to Survey Questionnaire Design and Evaluation

A Practical Guide to Survey Questionnaire Design and Evaluation summarizes principles, guidelines, and best practices for developing and testing survey questionnaires driven and supported by theoretical and empirical research. It provides a broad overview of literature on questionnaire design, drawing on both theoretical and empirical research.

This book consists of three parts. The first covers the survey response process model, which will serve as the theoretical framework to establish the...