Business Research Projects for Students

The idea for this book came about one Friday afternoon towards the end of a summer term. I was giving the third project tutorial of the afternoon. The first had been to a BA (Business Studies) student, the second to a part-time MBA student, and the third to a student registered on the Diploma in Personnel Management programme, and a great variety of issues had been dealt with during the course of the time involved. Nevertheless, I noticed that some of the material was common to all three st...